Select a diagnostic model that you can utilize to review aspects of change activities and actions that have been taken by the companies chosen. For this analysis, we are looking at the parts of the companies as well as their strategies, as surmised by your earlier research. It is acknowledged that this information will not be complete as you are looking at these companies as an outsider, but a thoroughly researched paper will give enough data to allow some well-defended assumptions on your part.
Here’s what to do.
- Select one diagnostic model (i.e., 6-box, 7S, congruence, or one of the others) to apply to the two chosen companies. Choose the model that you feel best identifies and measures the relevant aspects of the organization’s performance.
- Apply the data obtained in your research through an analysis of the appropriate chosen model. This will allow you to create a diagnosis of where each company is today (as per the criteria of the model).
- Create a SWOT analysis for each of the two chosen companies’ change plans and programs, utilizing information obtained in the diagnosis (strengths, weaknesses, opportunities, and threats).
- Compare the two company analyses to each other and offer your perspective (value judgment) of the effectiveness of the changes made to date in each case.
- Identify potential areas of resistance that may occur and at least one strategy to respond to each. (This will most likely come from your weaknesses and threats section of your SWOT. If not, take another look at your SWOT.)
- Make recommendations for further actions within the organizations and the rationale chosen for these recommendations.
- Write the paper, including each of the above sections and analyses.
- Kurt Lewin?s Three Phase Theory Summary
This is a good short piece in which Edgar Schein (known best for his work on organizational cultures) updates Lewin?s original concept of the Three Phase Theory.
http://www.entarga.com/orgchange/lewinschein.pdf - William Bridges Website
This site has a few excellent articles by this distinguished author and thinker on transitions in the workplace as well as an interesting assessment tool (see the articles hyperlink).
http://www.wmbridges.com/ - Peter Senge Material
This is an excellent link that summarizes much of Senge?s work.
http://www.infed.org/thinkers/senge.htm - John Kotter Eight-Step Summary
This is a good summary of John Kotter?s Eight-Step Model with links to other diagnostics and change management materials.
http://www.mindtools.com/pages/article/newPPM_82.htm - Change Management at Business Balls.Com
This provocatively titled page offers some very interesting articles and thoughts on organizational change and many other related topics.
http://www.businessballs.com/changemanagement.htm