Week 1 Entrepreneurial Spotlight: Jeff Bezos
The Entrepreneur Spotlight for this week is…. Jeff Bezos! Let’s take a look at the video, “Jeff Bezos: Building Amazon One Box at a Time” [run-time: 25:033] which explores the story behind the founder of Amazon.com, the world’s most successful online retailer and examines key moments in his life.
Let’s also review the following articles:
- CNBC. (2017). How Jeff Bezos went from the son of a Teenage Mom to the world’s richest person.Retrieved 02/10/2020.
- New York Post. (2018). Inside Amazon’s Jeff Bezos’ Meteoric Rise to Riches. Retrieved 12/07/2019.
- CNBC. (2019). 3 of Jeff Bezos’ secrets to success.Retrieved 12/07/2019.
Now that you have conducted your research on Jeff Bezos and the creation of Amazon.com, use Canva to create a presentation highlighting, “How Jeff Bezos Successfully Built Amazon”. In your presentation, address the following:
- Background: Provide a brief synopsis of the background – past and present, of Jeff Bezos.
- The Big Idea: What was Jeff Bezos’ vision for Amazon.com?
- How it Works? What is the Amazon.com concept all about? What impact has Amazon.com had on the global society?
- Key Benefits and Drawbacks: Here you will identify the top three consumer benefits of Amazon.com. Likewise, you will identify the top three drawbacks of Amazon.com.
- Next Steps: What are your top three predictions for Amazon.com in the near future? What are your predictions for Amazon.com for the next three to five years? Suggest three business strategies for overall improvement.
Next, make a recording of your Entrepreneur Spotlight using Kaltura to capture your presentation. Be Enthusiastic, be creative, be articulate! The Entrepreneur Spotlight presentation should be 5 to 7 minutes in length.
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