Unit title & codePreparation for the Specialist Project
Assignment number and titleAssessment 1
Assessment typeReport
Weighting of assessment25%
Size or length of assessment1,000
Unit learning outcomesDemonstrate the following knowledge and understanding Demonstrate detailed understanding of the relevant knowledge base which is subjected to critical appraisal. 2. Demonstrate the following skills and abilities Demonstrate an ability to select and apply appropriate research methodologies to collect data. This data will be analysed critically and in detail, to address specific research questions effectively.
What am I required to do in this assignment?
You will be required to undertake a critical evaluation of two articles; one from an academic source and one from an industry source and present your work in report format using a Word document.  Ensure that you balance your analysis equally between both sources and consider the overall quality of the sources; would you consider these to be reliable sources and why/why not? You must include an Introduction and Conclusion and consider the following points for each article:   What is the article about?Who has written the article?Who is the intended audience for the article?What sources were used and how do you rate these?How do you rate the arguments? are they believable? why/why not?What is the conclusion of the article?What were the key learning points for you from this article? Consider these in relation to implications for the topic (e.g. social, political, environmental, legal, theoretical, managerial, practical or other) Ensure that you use Harvard referencing in citations and the reference list. Below are the articles for Assessment 1: As the brief for Assessment 1 states, you need to comment on two articles – one is an academic article, the other is a practitioner article. Regardless of which course you are on, you must work on the following two articles: Academic article: COVID-19 and business renewal: Lessons and insights from the global airline industry https://www.sciencedirect.com/science/article/pii/S0969593121000093 Practitioner article: McKinsey and Company: Beyond coronavirus: The path to the next normal https://www.mckinsey.com/industries/healthcare-systems-and-services/our-insights/beyond-coronavirus-the-path-to-the-next-normal   Report format: (title page, table of contents and reference section do not count towards the word count)   Title page Table of contents Introduction Content (your analysis of the sources) Conclusion (key learning identified from your analysis) References    
What do I need to do to pass? (Threshold Expectations from UIF)
  Critically analyse and evaluate academic and practitioner sources of information to produce valid conclusions.   Identify key conceptual issues and discuss different research implications (e.g., theoretical, managerial, practical or policy related).  
How do I produce high quality work that merits a good grade?
We will be filling this section in together in class on Click or tap to enter a date. make sure you have downloaded/printed out the Assignment Brief and bring it to the session with you.  
How does assignment relate to what we are doing in scheduled sessions?
  The main objective of this assessment is to learn through critique and reflection through understanding, summarizing, and analyzing academic research in order to reach valid conclusions.   In class we will be reviewing a number of academic and practitioner articles to prepare you for the assessment.    
How will my assignment be marked?
  Your assignment will be marked according to the threshold expectations and the criteria on the following page.   You can use them to evaluate your own work and consider your grade before you submit.    
 3rd Class – 40-49%Lower 2nd – 50-59%Upper 2nd – 60-69%1st Class – 70%+
Demonstrating a clear understanding of the subject (25%)Satisfactory… Identifies and understands few of the issues ONE OR MORE SUBJECT MATTERS OR TOPICS WERE NOT ADDRESSED.                             INFORMATION HAS LITTLE OR NOTHING TO DO WITH THE MAIN TOPIC.Good… Identifies and understands some of the issues All subject matters in the title or topic are addressed. Information fairly relates to the main topic but no discussion and details and / or examples are given.Very good… Identifies and understands most of the main issues. All subject matters in the title or topic are addressed. Information clearly related to the main topic but with minimum discussion.                                                            It only provides 1 – 2 supporting details and / or examples.Excellent… Identifies AND understands all of the main issues. All subject matters in the title or topic are addressed.                            Information clearly and strongly relates to the main topic with adequate discussion. It includes several supporting details and / or examples.
Application and integration of Literature (30%)Satisfactory… CRITIQUE & REFLECTION. Breadth, depth & integration of literature/examples into work is appropriate, but not consistently applied.  Good… Level of discussion/analysis/ critical evaluation &/or reflection but more ideas/points could be addressed /developed further.    Very good…  Level of discussion/analysis/ critical evaluation &/or reflection & a few ideas/points could benefit from further development &/or evaluation/comparison.    Excellent…  Level of discussion/analysis/ critical evaluation &/or reflection clearly developing points in the appropriate way with thorough consideration of all possibilities.   The best work will be highly developed and focused and attempts a holistic treatment of the task/problem.  
Discussion /Analysis /Critical evaluation &/or Reflection (30%)Satisfactory… Basic evidence of discussion/analysis/ critical evaluation &/or reflection but some points superficially made so need further development. Limited critical evaluation (mainly descriptive)  Good… CRITIQUE & REFLECTION. Breadth, depth & integration of literature/examples into work is appropriate to the context and attempts to be consistent.  Very good… CRITIQUE & REFLECTION. Breadth, depth & integration of literature/examples into work is above average.  Excellent… CRITIQUE & REFLECTION. Breadth, depth & integration of literature/examples into work is impressive.  
Presentation Style and Structure (15%)Satisfactory… Basic  structure. Not always written clearly & has grammatical & / or spelling errors.  Good…  Clear structure. Writing is mainly clear but some spelling &/ or grammatical errors.        Very good…  structure, paragraphing, Fluent academic writing style. Very few grammatical errors & spelling mistakes.  Excellent … structure. Articulate & fluent academic writing style. Only a minor error.  

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