1. Read the article below (also located in Student Resources) on Advertising and Memory

Bushman and Phillips – PDF Document (173.9 KB)

(Bushman & Phillips, 2001)

  • Write a 3-page analysis of the article.
  • Discuss the research proposition for the article.
  • What was the purpose of the article?
  • What was the problem being addressed?
  • What was the research question?
  • What hypotheses were tested (if any)?
  • What was the main research method used?
  • Did they use a quantitative, qualitative, or mixed method approach?
  • Find at least two peer-reviewed articles (see the Peer-Reviewed Articles document in Shared Documents located under Course Resources) for a definition of peer-reviewed) in the literature on meta-analysis and
  • discuss what meta-analysis is and how it differs from a literature review.
  • Based on the findings from the Bushman and Phillips article, write three hypotheses of your own that could be tested in future research.

Required Course Textbook(s)

  • Research Design, 5th Edition

By: John W. Creswell
ISBN: 978-1-5063-8670-6

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