Please review the current discussion topic/question and respond. Your response must have a clear, well formulated idea; and sentence structure, grammar, punctuation, spelling, and word count. Your response should be insightful, thoughtful, and analytical. After watching the video, provide your 250-word opinion. You may choose to frame your opinion around one or two of Porter’s slides in the presentation. Remember to support your opinion with at least one additional source, shown at the end of your post. Please use an additional source outside the text book provided.
Topic/Prompt to review:
“Shared Value” is a concept introduced by Harvard Business professors and management gurus Michael Porter and Mark Kramer in their 2006 HBR article “Strategy and Society: The Link Between Competitive Advantage and Corporate Social Responsibility”. They then followed up with another HBR article “Creating Shared Value” in 2011. In the linked video below, Michael Porter addresses the Shared Value Summit in November 2019 and provides updated examples and ideas to his and Kramer’s original articles. His remarks begin at around 2 minutes and end at around 35 minutes.
- Video: 2019 Keynote from Professor Michael Porter [Duration: 48:27]
Textbook: [Chapters 1-4 only]
