Unit II Essay
Complete this essay in a single word document.
Using at least your textbook and a minimum of two additional sources, in addition to the textbook, answer the following
questions.
You are the CEO of XYZ manufacturing company. You have decided that you would like to market your product to Turkey.
Consider the following points in your essay; you can make assumptions, but support your work with facts and scholarly
references:
 Discuss the reasons why your company would want to expand overseas, including why international business
differs from domestic business.
 Discuss what your mode of international business would be and how moving abroad will expand sales.
 How will you minimize risks and acquire resources?
Write an essay incorporating the external influences that impact business. You should address each facet illustrated
below.
Your paper should also include a minimum of two sources/references, in addition to your textbook. At least two sources
must come from any of the academic database located in the CSU Online Library. Please do not plagiarize others work or
submit a paper you have previously submitted. All sources quoted or paraphrased must have proper in-text citations with
a corresponding listing in the reference page.

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