No more than 8 references from the web can be used.
The specific’s of the paper are as follows:
Compare and contrast the following Countries [US, UK, China, Brazil and Germany] with respect to the alcoholic beverage industry.
Select a couple of companies from each of the countries specified above. The three company?s I have capitalized below must be used in the paper ? the others are just suggestions.
United States ? ANHEUSER BUSCH and Adolph Coors
The UK ? SABMILLER and Scottish and Newcastle
China ? HARBIN BREWERY and Ningbo Lion Beer Co.
Brazil ? Brahma and Ind Bebidas Antarct Norte ? Nordeste S.A.
Germany ? Loewenbraeu, AG and Actris, AG
1. Take a look at the trading they are doing and the costs of doing the trade.
2. Consider how the trading alliances of the world (regional, bi lateral and world) affect the trade of the companies and nations selected.
3. Discuss the financial environment of the countries and companies selected. How are the companies funding growth? Are we seeing mergers with rival firms etc.? Review the financials of the companies, stock prices etc. Get the type of financial information that would help to track the firms to determine when/if they are a good investment and answer the question of why or why not?
4. Discuss the environmental forces affecting the nations and companies to your paper, including both the physical and socio-cultural forces that influence how business is conducted
5. Discuss the legal and political aspects of doing business in these nations as well as how these nations protect your competitors.
6. Discuss the marketing environment to the paper. Look at the competitive environment and the organizational structure of your firms and their strategies.
7. In conclusion, review the nation’s labor practices as well as how those practices affect doing business for foreign firms as well as domestic ones.
Conclude with an overview of operations and out sourcing /in-sourcing and its importance to the selected industry.
